Bookings And Revenue Difference
Revenue recording is time specific in that companies cannot move revenue from one accounting period and record it in another accounting period.
Bookings and revenue difference. Bookings are when the customer says. That s called deferred revenue. An interesting metric that many analysts and financial managers track is the book to bill ratio.
Revenue is a gaap defined term although many startup companies might not be reporting revenues 100 correctly. Not all sales can be booked as revenue at the time when a sale contract is signed. But if the use of that thing requires you the seller to ongoing support you might have to spread that booking out over time.
Revenue is an accounting term and pertains to all the money you ve earned from your customers. That is the revenue. You accrue revenue for each day you fulfill the contract with your customer recognizing that revenue in your receivables.
Essentially the revenue you re expecting from your booking but you haven t delivered on the agreement to the customer quite ye t so you still can t quite count this as revenue. Bookings promise you a glamorous future hopefully. To keep things consistent you want to recognize money coming in as revenue after you ve provided the service.
Bookings are a primary indicator of future revenue growth. Bookings are usually far more exciting than revenue. You can derive insights about which prospects signed up for what plans or which salesperson was responsible for winning the customer etc.
What is the difference. You sell a membership to your site for 120 a year. You received the 24 000 contract that you booked the booking on january 15.